Thursday 19 April 2012

Getting started

I've just got back from a week in Spain. Sad - but all I could think about is my FMP, as I have my statment of intent presentation next Wednesday. SCARY STUFF.

Since I've been home, I have started my introduction pages - I've tried to get them out of the way so I dont have to worry about these when I return to FRA next week. I want to get straight into producing my range - after researching. This is what I've done so far...

Mission Statement

Introduction to RiverIsland as a brand

RiverIsland customer profile

RiverIsland Plus customer profile

RiverIsland market map

RiverIsland Plus market map

Im back at FRA on Monday, that is where the hard work begins. Wish me luck - I'll keep you posted!

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